Why Jerks Win At Direct Marketing ... Have you ever noticed that some very successful direct marketers go out of their way to be cantankerous? Have you ever wondered why? Today we're going to discover their secret? It makes many of them millions! Studies have shown that people buy on emotion and then justify it with logic. We buy new BMW convertibles because we know we'll look good in them...
The Word Perfect And Emotionally Charged Singing Sales Letter Is Born ... An effective sales letter is much more than a bunch of words describing what you have for sale, but judging by some of the sales messages on far too many websites, not a lot of people know that. The 'buy one get one free’ mentality is still alive and kicking and working overtime all over the Internet, but sadly at the expense of the English language....
Melrose Location Actress Amy Locane Charged With Driving Under The Influence And Vehicular Manslaughter ... PRINCETON, New Jersey - Former "Melrose Place" star Amy Locane was charged with vehicular manslaughter right after colliding with another automobile whilst driving under the influence...